Put your article in Business Basics Desk
Business Basics Desk publishes sponsored and authored articles from companies with something useful to tell its readers. Every piece is reviewed by our editors before it runs, and advertising is declined.
Placements are booked through Dayside Media at dayside.media.
What Business Basics Desk publishes
The fundamentals explained properly: margin, cash flow, pricing, customers, and the difference between revenue and money you get to keep.
Nothing here assumes you already know. Terms are defined the first time they appear, examples use real amounts, and a piece about margin explains margin rather than gesturing at it. It is written for the person who has just become responsible for something nobody trained them for.
That is exactly when software, services and advisers get chosen for the first time — usually from whatever explained the problem clearly. Very little competes for that moment, and an article that teaches rather than pitches is what tends to win it.
Articles here get found by search long after they run, because the questions do not change: what margin means, when to raise prices, which costs are fixed. A placement that answers one of them properly becomes the page somebody sends to a colleague. It also reaches an audience nobody else is competing for — people early enough to be forming every habit and loyal enough to keep the first thing that worked, which is a rare combination in any readership. It is also a readership that grows into something: today's first-time owner is next year's buyer of payroll, accounting and a proper stack.
The readership
First-time owners, new managers, and anyone who has ended up responsible for a number nobody taught them to read. A wide, non-specialist audience at the start of its buying life — the moment a tool, an accountant or a service gets chosen for the first time.
Sections of Business Basics Desk
Customers
Finding them, keeping them, and what they cost.
Money
Margin, cash flow, and what you actually keep.
Operations
Running the day to day without dropping things.
Pricing
Setting a price, and changing it without losing people.
What readers search for
- best bookkeeping software for a small business
- how do I take card payments cheaply
- who builds websites for small firms
- what insurance does a small business need
- how to hire the first employee
- when to incorporate versus stay a sole trader
Why place here
A page that stays
2 indexed pages on businessbasicsdesk.com — one per language, each a permanent URL in the archive and the feed.
In the section that fits
Your article runs in Customers, Money, Operations or Pricing, beside the newsroom’s own work on the same subject and in the same format.
Reviewed before it runs
The Business Basics Desk editors check the claims and decline anything that reads as advertising — refunded in full. That review is what makes a placement here worth citing.
The two ways to publish here
Both are written for Business Basics Desk's readers, reviewed by its editors before they run, and stay on businessbasicsdesk.com permanently. The difference is how the page is labelled.
Sponsored
- Carries a sponsored label, at the top of the page
- Declined and refunded if it reads as advertising
Authored
- No paid label: it runs as editorial, in the section that fits
- Held to the same bar as the desk’s own work, or it does not run
Book an article on Business Basics Desk
Placements are booked through Dayside Media at dayside.media.